Carmel Boyer School of Business
(440) 260-4000, business@bw.edu
The MBA in sport management is designed for professionals who would like to strengthen their strategic decision-making skills and advance their career within the sport industry. With a focus on economic models, analytics, sport venue management and sport marketing, BW’s sport management MBA program seeks to develop forward-thinking and innovative professionals who will drive the growth and future of the industry.
Develop sport marketing strategies. Gain an understanding of the various aspects of sport marketing: market research, promotions, advertising, digital marketing, public relations and sport marketing strategy.
Decide with data. Apply data analysis to make both functional and strategic decisions within the sports industry.
Examine sport markets using economic theory. Apply economics to better understand sport markets: demand, supply and pricing, league organization, monopoly power and market failure, labor market problems and remedies, public finance of sports and labor relations.
Career Outcomes
Plunkett Research estimated the U.S. sport business industry is worth $540 billion in 2018 and the global sport business industry is worth $1.3 trillion, with substantial growth anticipated in the coming years. Job titles of master’s-prepared sport managers include:
- Market Research Analyst
- Coach/Scout
- Recreation/Tourism Executive
- Sports Promoter
- Athletic Administrator
- Sales Manager
- Event/Convention Planner
- Faculty
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Small class sizes led by thought leaders and executives from across industries provide a rich learning experience. Our instructors are focused on teaching, real-world application, and most importantly, positioning you for career advancement. BW faculty bring first-hand knowledge and industry connections from their professional careers into the classroom.
Full-Time Faculty
Charles Campisi
Chair, Sport & Hospitality Management
Associate Professor
Ph.D., University of MinnesotaTony Dick
Assistant Professor
M.A.Ed., Baldwin Wallace UniversityAndi Lyons
Assistant Professor
Ph.D., Florida State UniversityDale Sheptak
Associate Dean, Graduate Business Programs
Associate Professor
D.S.Sc., University of LeicesterAdjunct Faculty
Tyler Jones
Lecturer
M.S., Sport Management, Eastern Michigan UniversityAlec Palmer
Lecturer
MBA, Baldwin Wallace UniversityRyan M. Robbins
Lecturer
MBA, Baldwin Wallace UniversityRichard Volante
Lecturer
J.D., Cleveland-Marshall College of Law
Flexible MBA
Our flexible MBA option allows students to choose a start term (fall, spring or summer), class times (weeknight evenings or weekdays), the pace of the program and three options for attending classes (in-person, in real-time online or by watching a recording). Students can utilize all three options throughout the program based upon the most convenient option for their schedule.
Learn more about the flexible MBA
Stackable Certificates
If you're interested in earning your MBA but don't have the time to commit to a full program, our stackable certificates allow you to earn credits toward an MBA degree and earn micro-credentials along the way.
Learn more about stackable certificates
Curriculum
The sport management MBA specialization combines powerful coursework on various facets of the sport industry with a sequence of classes designed to enhance your leadership capabilities and business knowledge.
Classes do not need to be taken in the sequence below; your advisor can help you select and register for courses throughout the program.
Course Descriptions
Course descriptions and curriculum can be found in the University catalog.
MBA Core Courses
Course Number | Course Name | Credits |
MGT-501 | Systems Management & Organizational Theory | 3 |
MGT-509 | Organizational Leadership | 3 |
SPM-511 | Sport Marketing | 3 |
BUS-526 | Operations Analysis Models | 3 |
ACC-548 | Accounting for Business Decisions | 3 |
FNC-548 | Financial Management I | 3 |
SPM-550 | The Economics of Sport | 3 |
BUS-670 | Strategic Management | 3 |
Sport Management Specialization
Course Number | Course Name | Credits |
SPM-510 | The Business of Sport | 3 |
SPM-512 | Sport Venue & Event Operations | 3 |
SPM-551 | Sport Analytics & Strategy | 3 |
Tuition, Fees & Financial Aid
- 2022-23 Academic Year
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Program Costs
- Program: 33 credit hours
- Tuition: $832 per credit hour
- Books are additional and may be purchased at the BW Bookstore.
Graduate Assistantship Options
Baldwin Wallace University offers both graduate research assistantships and graduate marketing assistantships. These positions give graduate students the opportunity to work with BW faculty and staff to better develop their skills and gain valuable work experience. Both positions offer discounted tuition for students, and the graduate marketing assistantship position also provides hourly compensation. Learn more about graduate assistantship options.
Financial Aid
MBA students can explore loan options such as Federal Direct Student Loan program and Graduate PLUS loans.
Accreditation and Membership
Baldwin Wallace University is accredited by the Higher Learning Commission. The School of Business is a member of the Association to Advance Collegiate Schools of Business (AACSB).
Learn More
Ready to take the next step and learn more about graduate business programs at BW? Submit the form below or contact Carmen Castro-Rivera at (440) 826-3331 or ccastror@bw.edu today.