Sport Management MBA
Carmel Boyer School of Business
Mariah Halata, Graduate Admission
(440) 826-8005, mhalata@bw.edu
The MBA in sport management is designed for professionals who would like to strengthen their strategic decision-making skills and advance their career within the sport industry. With a focus on economic models, analytics, sport venue management and sport marketing, BW's sport management MBA program seeks to develop forward-thinking and innovative professionals who will drive the growth and future of the industry.
Develop sport marketing strategies. Gain an understanding of the various aspects of sport marketing: market research, promotions, advertising, digital marketing, public relations and sport marketing strategy.
Decide with data. Apply data analysis to make both functional and strategic decisions within the sports industry.
Examine sport markets using economic theory. Apply economics to better understand sport markets: demand, supply and pricing, league organization, monopoly power and market failure, labor market problems and remedies, public finance of sports and labor relations.
Career Outcomes
Plunkett Research estimated the U.S. sport business industry is worth $540 billion in 2018 and the global sport business industry is worth $1.3 trillion, with substantial growth anticipated in the coming years. Job titles of master's-prepared sport managers include:
- Market Research Analyst
- Coach/Scout
- Recreation/Tourism Executive
- Sports Promoter
- Athletic Administrator
- Sales Manager
- Event/Convention Planner
Flexible MBA
Our flexible MBA option allows students to choose a start term (fall, spring or summer), class times (weeknight evenings or weekdays), the pace of the program and three options for attending classes (in-person, in real-time online or by watching a recording). Students can utilize all three options throughout the program based upon the most convenient option for their schedule.
Learn more about the flexible MBA
Stackable Certificates
If you're interested in earning your MBA but don't have the time to commit to a full program, our stackable certificates allow you to earn credits toward an MBA degree and earn micro-credentials along the way.
Learn more about stackable certificates
Curriculum
The sport management MBA specialization combines powerful coursework on various facets of the sport industry with a sequence of classes designed to enhance your leadership capabilities and business knowledge.
Classes do not need to be taken in the sequence below; your advisor can help you select and register for courses throughout the program.
Course Descriptions
Course descriptions and curriculum can be found in the University catalog.
MBA Core Courses
| Course Number | Course Name | Credits |
| MGT-501 | Systems Management & Organizational Theory | 3 |
| MGT-509 | Organizational Leadership | 3 |
| SPM-511 | Sport Marketing | 3 |
| BUS-526 | Operations Analysis Models | 3 |
| ACC-548 | Accounting for Business Decisions | 3 |
| FNC-548 | Financial Management I | 3 |
| SPM-550 | The Economics of Sport | 3 |
| BUS-670 | Strategic Management | 3 |
Sport Management Specialization
| Course Number | Course Name | Credits |
| SPM-510 | The Business of Sport | 3 |
| SPM-512 | Sport Venue & Event Operations | 3 |
| SPM-551 | Sport Analytics & Strategy | 3 |
Tuition, Fees & Financial Aid
Accreditation and Membership
Baldwin Wallace University is accredited by the Higher Learning Commission. The BW Carmel Boyer School of Business is an accredited member of the Accreditation Council for Business Schools and Programs.
Frequently Asked Questions
Admission Questions
When can I start and is there an application deadline?
There are five start terms a year (August, October, January, March, and May) and the admission committee reviews application on a rolling basis. While there are no formal deadlines, we recommend completing your application at least a month before the term begins.
Is there a minimum GPA requirement to apply?
The preferred minimum cumulative GPA is a 3.0, but the entire application is considered when the admission committee makes a decision.
Is there a required interview as part of the admission process?
No, overall individual interviews are not required as part of the admission process. If the admission committee has a question or concern while reviewing your application, an interview may then be required.
Do I need to complete all the prerequisites before applying?
No, prerequisites do not need to be completed before the start of the program. If any prerequisites are needed to be taken, they will be listed on your decision letter and will be incorporated while you are in the MBA program.
Is the GRE required and what is BW's school code?
The GRE is not required as part of the admission process for BW's MBA Program; however, if you have taken the GRE and would like to submit your scores BW's code is 7005.
Program Questions
How long is the program?
The MBA program is offered in both a One-Year or Flexible model. The One-Year MBA allows you to finish the program in a year, while the Flexible MBA allows student's to pace the program out in a way that works for their schedules.
How many weeks are classes?
All of the classes in the MBA are 8 weeks long.
Do I have to come to campus for class?
Students can either come to campus for a scheduled class or log in and actively participate in a live online class, changing it up from week to week. All courses are also recorded and can be viewed by students as a backup option if the live session is missed. Please note, students cannot choose to only watch the recordings of class.
Can I work while attending the MBA program?
Yes! All classes in the MBA are one evening a week. The program is designed for those who are working, holding an internship, or just have busy lifestyles.
Are graduate assistantships offered through the MBA program?
Limited graduate assistantships (GA) are available for BW MBA students.
View GA details and positions.