Ratcliffe Growth Practice Client Engagements
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Types of Engagements
Our engagements frequently draw on a mix of secondary market research, voice of the customer interviews, and applied data analysis to deliver actionable insights. Here are a few examples:
Expanding talent pipelines
Challenged with access to talent, this small business could not meet their growth potential. The Growth Practice team developed an innovative recruitment strategy to create a consistent pipeline to new talent.
Understanding a Competitive Landscape
To gain insight into competitors' digital services, this organization partnered with the Growth Practice. The team's analysis augmented the company's internal efforts and informed strategic decisions.
Program Assessment
An organization seeking to assess and improve its services worked with the Ratcliffe Growth Practice to conduct an external evaluation of its program. The project uncovered opportunities for growth and provided input for future enhancements.
Voice of the Customer Research
For a website redesign, a company wanted to better understand customer perceptions. The Growth Practice team conducted interviews that clarified strengths, highlighted opportunities, and informed design and messaging decisions.
Targeted Market Insights
For a regional bank, the Growth Practice identified businesses in a specific geographic area, uncovered key pain points, built a database of these companies, and conducted Voice of the Customer interviews. The findings informed the bank's strategic decisions regarding outreach and services.
Measuring Program Impact
A nonprofit that provides home modifications engaged the Growth Practice to assess the effectiveness of its programs. The team gathered and analyzed impact data and conducted Voice of the Customer interviews to validate program impact and provide data to support future grant funding proposals.
Next Steps
Reach out and let's have a discussion! Fill out a short form to request a brief introductory meeting or contact our program manager, Donna VanRooy, at dvanrooy@bw.edu or (440) 826-3821.