Close search
Voices of Discovery

Enduring Questions: The Mark Collier Lecture Series

A look beyond: AI the next frontier for business

Featuring Paul Roetzer, CEO, Marketing AI Institute

Paul Roetzer
Paul Roetzer is founder and CEO of Marketing AI Institute, and founder of Ready North (formerly PR 20/20), HubSpot’s first partner agency.

He is the author of “Marketing Artificial Intelligence” (Matt Holt Books, 2022), “The Marketing Performance Blueprint” (Wiley, 2014) and “The Marketing Agency Blueprint” (Wiley, 2012). He is also the creator of the Marketing AI Conference (MAICON).

As a speaker, Roetzer is focused on making AI approachable and actionable for marketers and business leaders. A graduate of Ohio University’s E.W. Scripps School of Journalism, Roetzer has consulted for hundreds of organizations.

He has presented on the current and future potential of AI to leaders at Fortune 500 companies as well as audiences at major conferences including: Content Marketing World, INBOUND, BrightEdge Share AI, ContentTech Summit, MarketingProfs B2B Forum, SXSW, Traffic & Conversion and Yext ONWARD.

Event is free and open to the public.
Entrance tickets required.


About the Voices of Discovery Lecture Series

Baldwin Wallace University is pleased to offer another "Voices" speaker series during the 2023-24 academic year. The lineup of lectures will conclude with a campus-wide Path of Totality Solar Eclipse event on Monday April 8, 2024. All events are free, and some may have limited seating or require tickets. Guests may park in any BW lot. Please do not park on city streets.

Full Series Schedule

The BW "VOICES" Tradition

With the support of generous donors and underwriters, BW annually brings to campus top speakers and performers, often around a theme, to challenge and inspire students.

In recent years, "Voices" lineups have featured award-winning actor Sterling K. Brown, CNN medical correspondent Sanjay Gupta, former House Speaker Newt Gingrich, "Shark Tank" entrepreneur Daymond John and others.