Media Production Program

BW's media production program provides hands-on, resume-enhancing experience in radio, television, production and broadcast journalism.

Communication: Media Production

Communication Arts & Sciences

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COMMUNICATION ARTS & SCIENCES

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OVERVIEW

Whether you see yourself as an on-air radio or TV host or behind-the-scenes in a production or writing role, the exciting field of media production offers diverse and rewarding career opportunities.

Baldwin Wallace's media production program bridges classroom learning with practical application. You'll develop the analytical, creative and technical skills to produce high-quality audio, video and written content for today’s integrated media environment.

Real-World Media Experiences

BW media production provides exceptional hands-on learning and opportunities for building a portfolio showcasing your work. Award-winning WBWC 88.3 "The Sting" offers professional on-air radio experience as DJs, sports announcers, production assistants and recording engineers. Behind the scenes, you can help manage WBWC business operations.

BWTV is a student-directed program airing on local cable TV that builds important skills for broadcast television and video production.

You can also get involved with The Exponent, BW's award-winning student-run newspaper, where you can hone writing, reporting, editing, social media and design skills.

Communication Major with Four Tracks

BW's communication major offers four programs of study. You can chose media production, communication studies, film studies or public relations.

Hands-on Studio Experiences

Learn to produce high-quality video for a variety of media platform. BW's film and TV studio functions as both a multi-camera television and recording studio and as a film sound stage. The studio features a full lighting rig and dimming system, 32-channel sound board, switcher and industry-standard editing facilities.

Close to Cleveland

BW's 20-minute proximity to Cleveland puts you within easy access to impressive networking, internship and employment opportunities. BW communication students have interned at Cleveland television stations, radio stations and more.

Career Opportunities in Radio, Video and TV

  • On-air radio or television program host
  • General manager
  • Market research director
  • News or sports director or producer
  • Digital journalist
  • Promotions manager
  • Writer, reporter or producer
  • Engineering manager or board operator

CURRICULUM

Media production is a program of study within the communication major. The flexibility of the communication major enables you to take core courses in communication research, media literacy, media production and writing for multimedia while concentrating in one of four programs of study — media production, communication studies, film studies or public relations.

What You'll Learn

Media production classes will teach you to analyze, evaluate and create effective media content and to understand the role of media in our society. You’ll learn production techniques  sound, recording, mixing and editing  and become proficient in writing and creating content for a variety of media platforms.

A required internship will provide you with invaluable real-world experience and networking opportunities. In your senior year, you’ll create a professional portfolio that showcases your media experiences and expertise.

See a full list of required courses and electives >

Communication Minors

You can complement your communication major with a minor in social media production  an interdisciplinary program that incorporates writing, visual communication and marketing as tools to create strategic social media plans and tactics.

Course Catalog

Course Descriptions

Course descriptions, requirements for the major and additional information can be found in the University Catalog.

STUDENT EXPERIENCES

In and out of the classroom, you’ll benefit from faculty who care about your success. BW professors and advisers in the media production program are communication professionals with decades of real-world experience. They'll work closely with you to help you establish key networking contacts in the field and gain the experiences needed to land a first job.

Recent Places Where BW Media Production Students Interned

  • FOX 8 TV
  • 19 News
  • Sinclair Broadcast Group
  • WKYC-TV
  • Rock and Roll Hall of Fame Museum
  • JET24/FOX 66 TV

Related Student Clubs and Organizations

Lambda Pi Eta

This communication studies honor society serves as a point of distinction for high-achieving students as well as a sponsor for a service-learning initiative through BW's Habitat for Humanity.

Wordsmiths

A group of creative writers who are dedicated to strengthening their craft through discussion and critique, mutual respect and support for each other in their growth as writers.

ALUMNI SUCCESS

At Baldwin Wallace, you’ll experience personal and professional growth in a supportive community that challenges and inspires you to succeed. Recent BW broadcasting and mass communication majors are finding their success in a variety of careers. 

Elizabeth MillerElizabeth Miller ’15 is reporter and producer at Ideastream in Cleveland. She joined Ideastream after interning at NPR headquarters in the District of Columbia. While at BW, the Columbus, Ohio, native worked as general manager of WBWC, BW’s campus radio station, and as weekend anchor/reporter for Rubber City Radio Group in Akron.

Brandon SlaterBrandon Slater ’14 is junior mortgage consultant at New Penn Financial in Strongsville, Ohio. The practical knowledge and experience of his professors, all professionals in the field, helped prepare him for his first position. Off-campus internships enabled the East Canton, Ohio, native to make valuable networking connections.

Henry GreenHenry Green ’13 is digital content producer for FOX Sports Ohio and a freelance copywriter based in Cincinnati. As a student at BW, Henry interned at the digital department at FOX Sports and developed the theoretical foundation to successfully write for diverse clients and audiences. He is from Pataskala, Ohio.

Lydia PucciniLydia Puccini ’12 is sales and promotions assistant at the Rock & Roll Hall of Fame in Cleveland. BW professors encouraged her to pursue her dream of working in rock and roll. Undergraduate internships with CBS Radio in Cleveland and WBWC on campus prepared her for a career in music. She is from Westlake, Ohio.

Alyssa BrosiousAlyssa Brosious ’10 is co-host of The Jeff Show at WQAL-FM (Q104) in Cleveland. She is known as Aly Tanner on air. While at BW, Alyssa did freelance work for Sports Time Ohio and ESPN 850, worked at campus station WBWC-FM and interned at The Late Night with Jimmy Fallon. She is originally from New York.

Tim O'BrienTim O’Brien ’10 is ticket sales account executive and media relations manager for Lake County Captains Baseball Club in Eastlake, Ohio. While at BW, the Kirtland, Ohio, native worked for BW’s radio station, WBWC, covering the Yellow Jackets athletic teams and gaining invaluable sports broadcasting experience.

Drew EisenbeisDrew Eisenbeis ’07 is director of technology for the master’s in computational finance program at Carnegie Mellon University in his hometown, Pittsburgh, Pa. Personal attention from faculty, hands-on experiences and a well-rounded curriculum laid the groundwork for his success. 

Tamara BergTamara Berg ’04 is weather forecaster for KCRA’s Central Coast Morning News in Sacramento, Calif. BW organizations such as campus radio station WBWC-FM enabled her to develop the skills to build a successful broadcasting career. She also holds a B.S. in meteorology from Mississippi State University. 

FACULTY

 

FULL-TIME

Duane Battle
Assistant Professor
M.Ed., Kent State University

Molly Swiger
Professor
Ph.D., Bowling Green State University

Joseph Tarantowski
Director, Broadcasting
Professor
M.F.A., University of Wisconsin

ADJUNCT FACULTY

David Droes
Lecturer
M.A., Kent State University

John Elmo
Lecturer

Mitchell Fields
Lecturer
M.A., Columbia University

Todd Richards
Lecturer
B.A., Baldwin Wallace University