Undergraduate Business Programs
Well-respected in the business community, a BW degree in business administration combines strong theoretical knowledge with hands-on learning. Our professors have decades of corporate, non-profit and government agency experience that is national and international in scope. Business majors may select from a wide range of upper level courses in Accounting, Finance, Health Care Management, Management and Marketing.
The Accounting major provides both technical accounting and financial skills and the broad functional business background necessary to succeed in this challenging career field. New financial instruments and accounting pronouncements are being developed constantly.
Financial management examines the sources and uses of funds within an organization, the returns and risks related to an organization's working capital and capital budgeting decisions. Financial curriculum prepares students for challenging and fast-paced positions in financial planning, investment, and services in both public and private sector finance.
The Health Care Management major promotes an understanding of America's complex and evolving health care system and increases the competencies of students pursuing careers as managers and leaders in that field. Students will analyze perspectives, methods, and values associated with the delivery, management and finance of health services.
The Human Resource Management major provides knowledge in the technical areas of Employment Law, Staffing and Development, Compensation, and Human Resource Strategy. Understanding of the overall organizational strategy and business environments is accompanied by experience in the application of current Human Resource business practices.
The Human Resource/Industrial and Organizational Psychology major (HR/IO) will fulfill the needs of students seeking to gain knowledge and skills that will prepare them for graduate school and/or for a position in human resources. Students are required to have an initial major in either Psychology or Human Resources. The HR/IO major becomes the student’s second major. The major has two tracks: a Psychology track and a Business track that allow students in both majors to cross disciplines.
The Innovation and Entrepreneurship major is a distinctive combination of theory, creative problem-solving and practical application. This is intentionally designed as a second major to build on the passion, knowledge and skills students are developing in their first major. In a world of constant change and economic uncertainty, students need to have the maximum preparation possible to be able to turn their passions into opportunities, to see the connection between their love of a particular area of study and how it can translate into opportunities for making a difference using innovation and entrepreneurship.
The International Business major and minor prepares students to understand diverse cultures, experience a foreign culture, and demonstrate competency in international business practices. The International Business major consists of core Business courses, international Business courses, a required study abroad experience, and an interdisciplinary requirement.
Management majors understand how to manage the key resource in today's organization -- people. Management focuses on leadership activities within organizations in various business environments. The functions of managers are examined from a holistic, systemic perspective with an emphasis on behavioral interactions and integration to create organizational effectiveness.
The Marketing major offers an integrative approach to understanding and solving contemporary marketing challenges. The curriculum provides students with an understanding of core marketing tools including consumer analysis, market research, communication, and strategic planning.
Designed for adult students in the Adult and Continuing Education Program, the Organizational Leadership major provides a multi-disciplinary approach to leadership issues, combining courses from management, leadership and diversity studies, communications, social and behavioral sciences, research and data analysis. Classes are offered on campus in Berea and Beachwood, and also in online and hybrid formats.