1. Skip to navigation
  2. Skip to content
  3. Skip to sidebar



  • BW Baldwin Wallace College

Alumni Spotlights

Beth Lawson

student photo
  1. Class Year

    2007

  2. Degree

    Bachelor of Arts

  3. Major

    Public Relations & Marketing

  4. Hometown

    Westlake, OH

  5. Biography

    Currently, I am the Marketing and Event Coordinator at NorTech, a technology-based economic development organization serving 21 counties in Northeast Ohio. As part of the Strategic Outreach department, I am responsible for marketing and coordinating events and programs that will promote NorTech's technology initiatives. Previously, I was the Advanced Coordinator at Berea Children's Home and Family Services, responsible for direct mail piece, creating marketing materials for the fundraising department and executing agency events.

    While at BW, I was very involved in campus organizations. I served as Class Vice President my sophomore and junior year; participated in the Emerging Leaders Retreat; was a member of the Public Relations Club and Laurels Honor Society; and served as President and Director of Recruitment for my sorority, Alpha Phi. In addition, I interned at the American Red Cross of Greater Cleveland.

Questions and answers

What is your favorite thing about BW?

BW was big enough to allow me to grow, explore and learn on my own; yet, small enough to maintain a real sense of community and family. The relationships you make at BW are everlasting, both personally and professionally.

What advice would you give to prospective students?

Time goes fast! Enjoy your years at BW and take advantage of every opportunity you can. Ask questions, get involved and don't be afraid to try something new.

How did BW help you prepare for life after college?

BW helped shape who I am in so many ways. From internships to classes to campus organizations, the college has so much to offer. What you learn and experience at BW provides you with a set of resources that you can draw upon throughout your career and personal life.